Lifestyle Branding
A few years ago, the then-current head of marketing* for SIG Sauer came up with the idea of a “store within a store,” with display cases just for SIG Sauer guns and accessories. Not a bad idea, but the problem…
A few years ago, the then-current head of marketing* for SIG Sauer came up with the idea of a “store within a store,” with display cases just for SIG Sauer guns and accessories. Not a bad idea, but the problem…
Many, many years ago, when I first started gunblogging, I wrote about the idea of the “Not Glock,” the polymer, striker-fired pistol you’d choose if you didn’t choose a Glock 19. At the time when I first wrote about this,…
Let’s go back 40 years to a magical time that I like to call “The Mid-80s.” The Kevin in that time really wasn’t amounting to much. He was working dead-end retail jobs and the only thing that mattered in his…
Believe it or not, there was a time here in America where karate dojos were few and far between. They weren't in every other strip mall, they were in the seedier parts of town, where the rents were cheaper. Then…
“A man alone is a target.” - Clint Eastwood I re-upped my CPR certification over the summer, and one thing our instructor stressed was building a team as a response to a cardiac incident. CPR is exhausting, and unless you…
Yeah, I know, this is more inline with the stuff I post on my firearms training website. Indulge me. Let’s assume for a minute that concealed carry is the American martial art, and that it’s a weapons-based martial art. First…
Two things recently happened on Facebook which got me thinking a bit about the state of the firearms training industry. The first is this post from Duane Thomas about how good is “good enough.” “Years ago two friends of mine,…
I spent a few minutes last night going through my social media posts from four years ago, and pretty much all of them are focused on two things: The restrictions placed on our lives based on the fear of COVID…
A cursory search on the Internet will turn up articles spouting off about how the training done by military veterans and experienced law enforcement officers is far superior to that done by armed citizens. To quote one of the more…
Anyone who's ever debated guns from the pro-Second Amendment side of things is familiar with the phrase "have a conversation about guns." What this usually means is that those of us who believe in the individual right to keep and…